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The Intention Economy

When Customers Take Charge

by Doc Searls ...

Caveat venditor-let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to: Control the flow and use of personal data Build their own loyalty programs Dictate their own terms of service Tell whole markets what they want, how ... Read more

$19.99 USD or Free with Kobo Plus

Also available as: Audiobook

Caveat venditor-let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to: Control the flow and use of personal data Build their own loyalty programs Dictate their own terms of service Tell whole markets what they want, how
... Read more

Also available as: Audiobook
The Cluetrain Manifesto (10th Anniversary Edition)

by Rick Levine, Christopher Locke, Doc Searls, David Weinberger, Jake McKee, J. P. Rangaswami, Dan Gillmor ...

The Cluetrain Manifesto began as a Web site (cluetrain.com) in 1999 when the authors, who have worked variously at IBM, Sun Microsystems, the Linux Journal, and NPR, posted 95 theses about the new reality of the networked marketplace. Ten years after its original publication, their message remains more relevant than ever. For example, thesis no. 2: "Markets consist of human beings, not demographic ... Read more

$11.99 USD

The Cluetrain Manifesto began as a Web site (cluetrain.com) in 1999 when the authors, who have worked variously at IBM, Sun Microsystems, the Linux Journal, and NPR, posted 95 theses about the new reality of the networked marketplace. Ten years after its original publication, their message remains more relevant than ever. For example, thesis no. 2: "Markets consist of human beings, not demographic
... Read more
Audiobook

The Intention Economy

When Customers Take Charge

by Doc Searls ...

Narrated by Doc Searls ...

Unabridged

8 hours 48 min

Caveat venditor—let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with “big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to:• Control the flow and use of personal data• Build their own loyalty programs• Dictate their own terms of service• Tell whole markets what they want, ... Read more

$29.99 USD

Also available as: eBook

Caveat venditor—let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with “big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to:• Control the flow and use of personal data• Build their own loyalty programs• Dictate their own terms of service• Tell whole markets what they want,
... Read more

Also available as: eBook

Audiobook

What Matters Now

How to Win in a World of Relentless Change, Ferocious Competition, and Unstoppable Innovation

by Gary Hamel ...

Narrated by Gary Hamel ...

Unabridged

7 hours 58 min

"This is not a book about one thing. It's not a 300-page dissertation on leadership, teams, or motivation.Instead, it's a multi-faceted agendafor building organizations that can win in world of relentless change, ferocious competition, and unstoppable innovation."—From the PrefaceWhat Matters Now is Gary Hamel's impassioned plea to rethink the fundamental assumptions we have about management, the ... Read more

$34.99 USD

Also available as: eBook

"This is not a book about one thing. It's not a 300-page dissertation on leadership, teams, or motivation.Instead, it's a multi-faceted agendafor building organizations that can win in world of relentless change, ferocious competition, and unstoppable innovation."—From the PrefaceWhat Matters Now is Gary Hamel's impassioned plea to rethink the fundamental assumptions we have about management, the
... Read more

Also available as: eBook
Audiobook

The Art of Explanation

Making Your Ideas, Products, and Services Easier to Understand

by Lee LeFever ...

Narrated by Tim Andres Pabon ...

Unabridged

7 hours 18 min

Your guide to becoming an explanation specialist.You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem.The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving ... Read more

$27.99 USD

Also available as: eBook

Your guide to becoming an explanation specialist.You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem.The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving
... Read more

Also available as: eBook
Start with Why 15th Anniversary Edition

How Great Leaders Inspire Everyone to Take Action

by Simon Sinek ...

The inspiring, life-changing bestseller updated for its 15th anniversary with a new foreword by the authorIn 2009, Simon Sinek ignited a movement to help people find a greater sense of purpose at work and added a new word to the lexicon of business: WHY. People and companies now regularly talk about their WHY. Sinek’s videos have been seen by over a billion people around the world, including more ... Read more

$12.99 USD

Also available as: Audiobook

The inspiring, life-changing bestseller updated for its 15th anniversary with a new foreword by the authorIn 2009, Simon Sinek ignited a movement to help people find a greater sense of purpose at work and added a new word to the lexicon of business: WHY. People and companies now regularly talk about their WHY. Sinek’s videos have been seen by over a billion people around the world, including more
... Read more

Also available as: Audiobook
Permission Marketing

Turning Strangers Into Friends And Friends Into Customers

by Seth Godin ...

Series series A Gift for Marketers
The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"—the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on ... Read more

$14.99 USD

Also available as: Audiobook

The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"—the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on
... Read more

Also available as: Audiobook
The Gifts of Imperfection

Let Go of Who You Think You're Supposed to Be and Embrace Who You Are

by Brené Brown, Ph.D, L.M.S.W. ...

NEW YORK TIMES BESTSELLER • This tenth-anniversary edition of the game-changing #1 New York Times bestseller features a new foreword and new tools to make the work your own.For over a decade, Brené Brown has found a special place in our hearts as a gifted mapmaker and a fellow traveler. She is both a social scientist and a kitchen-table friend whom you can always count on to tell the truth, make ... Read more

$14.99 USD

NEW YORK TIMES BESTSELLER • This tenth-anniversary edition of the game-changing #1 New York Times bestseller features a new foreword and new tools to make the work your own.For over a decade, Brené Brown has found a special place in our hearts as a gifted mapmaker and a fellow traveler. She is both a social scientist and a kitchen-table friend whom you can always count on to tell the truth, make
... Read more
Between the World and Me

by Ta-Nehisi Coates ...

Series series One World Essentials
#1 NEW YORK TIMES BESTSELLER • NATIONAL BOOK AWARD WINNER • NAMED ONE OF TIME’S TEN BEST NONFICTION BOOKS OF THE DECADE • PULITZER PRIZE FINALIST • NATIONAL BOOK CRITICS CIRCLE AWARD FINALIST • ONE OF OPRAH’S “BOOKS THAT HELP ME THROUGH” • NOW AN HBO ORIGINAL SPECIAL EVENTHailed by Toni Morrison as “required reading,” a bold and personal literary exploration of America’s racial history by “the ... Read more

$9.99 USD

Also available as: Audiobook

#1 NEW YORK TIMES BESTSELLER • NATIONAL BOOK AWARD WINNER • NAMED ONE OF TIME’S TEN BEST NONFICTION BOOKS OF THE DECADE • PULITZER PRIZE FINALIST • NATIONAL BOOK CRITICS CIRCLE AWARD FINALIST • ONE OF OPRAH’S “BOOKS THAT HELP ME THROUGH” • NOW AN HBO ORIGINAL SPECIAL EVENTHailed by Toni Morrison as “required reading,” a bold and personal literary exploration of America’s racial history by “the
... Read more

Also available as: Audiobook
The Infinite Game

by Simon Sinek ...

From the New York Times bestselling author of Start With Why and Leaders Eat Last, a bold framework for leadership in today’s ever-changing world.How do we win a game that has no end? Finite games, like football or chess, have known players, fixed rules and a clear endpoint. The winners and losers are easily identified. Infinite games, games with no finish line, like business or politics, or life ... Read more

$16.99 USD

Also available as: Audiobook

From the New York Times bestselling author of Start With Why and Leaders Eat Last, a bold framework for leadership in today’s ever-changing world.How do we win a game that has no end? Finite games, like football or chess, have known players, fixed rules and a clear endpoint. The winners and losers are easily identified. Infinite games, games with no finish line, like business or politics, or life
... Read more

Also available as: Audiobook
Proof of Heaven

A Neurosurgeon's Journey into the Afterlife

by Eben Alexander, M.D. ...

**The #1 New York Times bestselling account of a neurosurgeon's own near-death experience—**for readers of 7 Lessons from Heaven.Thousands of people have had near-death experiences, but scientists have argued that they are impossible. Dr. Eben Alexander was one of those scientists. A highly trained neurosurgeon, Alexander knew that NDEs feel real, but are simply fantasies produced by brains under ... Read more

$14.99 USD

Also available as: Audiobook

**The #1 New York Times bestselling account of a neurosurgeon's own near-death experience—**for readers of 7 Lessons from Heaven.Thousands of people have had near-death experiences, but scientists have argued that they are impossible. Dr. Eben Alexander was one of those scientists. A highly trained neurosurgeon, Alexander knew that NDEs feel real, but are simply fantasies produced by brains under
... Read more

Also available as: Audiobook
Find Your Why

A Practical Guide for Discovering Purpose for You and Your Team

by Simon Sinek, David Mead, Peter Docker ...

Start With Why has led millions of readers to rethink everything they do – in their personal lives, their careers and their organizations.Now Find Your Why picks up where Start With Why left off. It shows you how to apply Simon Sinek’s powerful insights so that you can find more inspiration at work -- and in turn inspire those around you.I believe fulfillment is a right and not a privilege. We are ... Read more

$13.99 USD

Also available as: Audiobook

Start With Why has led millions of readers to rethink everything they do – in their personal lives, their careers and their organizations.Now Find Your Why picks up where Start With Why left off. It shows you how to apply Simon Sinek’s powerful insights so that you can find more inspiration at work -- and in turn inspire those around you.I believe fulfillment is a right and not a privilege. We are
... Read more

Also available as: Audiobook

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“doc searls”

The Intention Economy

The Cluetrain Manifesto (10th Anniversary Edition)

The Intention Economy

People who read these also enjoyed

What Matters Now

The Art of Explanation

Start with Why 15th Anniversary Edition

Permission Marketing

The Gifts of Imperfection

Between the World and Me

The Infinite Game

Proof of Heaven

Find Your Why

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