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“diane tang”

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  • Trustworthy Online Controlled Experiments

    A Practical Guide to A/B Testing

    by Ron Kohavi, Diane Tang, Ya Xu ...
    Getting numbers is easy; getting numbers you can trust is hard. This practical guide by experimentation leaders at Google, LinkedIn, and Microsoft will teach you how to accelerate innovation using trustworthy online controlled experiments, or A/B tests. Based on practical experiences at companies that each run more than 20,000 controlled experiments a year, the authors share examples, pitfalls, ... Read more

    $36.89 USD