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  • Tailoring Health Messages

    Customizing Communication With Computer Technology

    by Matthew W. Kreuter, David W. Farrell, Laura R. Olevitch, Laura K. Brennan ...
    Series series Routledge Communication Series
    Through the use of new technologies, researchers, and practitioners in health education and health communication can now provide health information and behavior change strategies that are customized based on the unique needs, interests, and concerns of different individuals. These tailored health messages can be highly effective in assisting individuals in understanding and responding to health ... Read more

    $66.99 USD