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“david lavinsky”

Showing 1 - 12 of 12 results for “david lavinsky”
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  • Start at the End

    How Companies Can Grow Bigger and Faster by Reversing Their Business Plan

    by David Lavinsky ...
    Re-focus your business plan and achieve the success your business deservesBusiness owners, and their teams, often lose their way in the midst of the day-to-day stress of generating sales and profits. Whether your goal is selling millions of your product, expanding operations to a new location, or generating more profits, Start at the End offers a unique approach and action steps for business ... Read more

    $16.00 USD

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  • The Velocity Manifesto: Harnessing Technology Vision and Culture to Future-Proof your Organization

    by Klososky Scott ...
    Scott Klososkys manifesto will prepare any organization to withstand the high-velocity onslaught of a world now heavily influenced by technology usage. In this hands-on guide to helping leaders effectively steer their organizations through wrenching infrastructure and social changes author Scott Klososky details the actions that leaders must take to keep their digital plumbingthe all-important ... Read more

    $9.89 USD or Free with Kobo Plus

  • The Ultimate Question 2.0 (Revised and Expanded Edition)

    How Net Promoter Companies Thrive in a Customer-Driven World

    by Fred Reichheld ...
    In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a ... Read more

    $25.99 USD or Free with Kobo Plus

  • Never Cold Call Again

    Achieve Sales Greatness Without Cold Calling

    by Frank J. Rumbauskas Jr. ...
    "Cold calling is the lowest percentage of sales call success. If you invest the same amount of time in reading this book as you do in cold calling, your success percentage and your income will skyrocket."**- Jeffrey Gitomer, Author, Little Red Book of Selling**"You can never get enough of a good thing! Read this book and USE its contents!"- Anthony Parinello, Author, Selling to Vito and Stop Cold ... Read more

    $12.00 USD

  • Analytics at Work

    Smarter Decisions, Better Results

    by Thomas H. Davenport, Jeanne G. Harris, Robert Morison ...
    Most companies have massive amounts of data at their disposal, yet fail to utilize it in any meaningful way. But a powerful new business tool - analytics - is enabling many firms to aggressively leverage their data in key business decisions and processes, with impressive results.In their previous book, Competing on Analytics, Thomas Davenport and Jeanne Harris showed how pioneering firms were ... Read more

    $25.99 USD or Free with Kobo Plus

  • The Marketing Agency Blueprint

    The Handbook for Building Hybrid PR, SEO, Content, Advertising, and Web Firms

    by Paul Roetzer ...
    Build a disruptive marketing agency for the modern ageThe marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital services will be engrained into the DNA and ... Read more

    $27.00 USD

  • Consulting For Dummies

    by Bob Nelson, Peter Economy ...
    A clear, concise resource for entering this lucrative career fieldConsulting For Dummies, 2nd Edition includes a reorganization and narrower focus of the topic, with new or updated information that delves into the specifics of running your own consulting business. There is greater emphasis on the business of consulting, along with financial and legal issues involved in setting up a consulting ... Read more

    $16.00 USD

  • Performance Partnerships

    The Checkered Past, Changing Present, & Exciting Future of Affiliate Marketing

    by Robert Glazer ...
    The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for over a decade, draws upon his experience and insights gathered from influential marketers to ... Read more

    $0.99 USD or Free with Kobo Plus

  • Sales Growth

    Five Proven Strategies from the World's Sales Leaders

    by Thomas Baumgartner, Homayoun Hatami, Maria Valdivieso de Uster, McKinsey & Company Inc. ...
    The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth.There are no simple solutions to this situation, but in this thoroughly updated Second Edition of Sales Growth, experts from McKinsey & Company build on their practical blueprint for achieving this goal and ... Read more

    $19.00 USD

  • New Product Development For Dummies

    by Robin Karol, Beebe Nelson ...
    The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now.Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to ... Read more

    $13.00 USD

  • What the Customer Wants You to Know

    How Everybody Needs to Think Differently About Sales

    by Ram Charan ...
    From the bestselling author of What the CEO Wants You to Know? How to rethink sales from the outside inWe have to face the truth: the process of selling is broken. Customers have more choices and are under intense pressure. Yet few companies are facing this reality. When they don't, a lingering malaise sets in.More than ever these days, the sales process tends to be a war about price-a frustrating ... Read more

    $4.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Guerrilla Marketing for Consultants

    Breakthrough Tactics for Winning Profitable Clients

    by Jay Conrad Levinson, Michael W. McLaughlin ...
    Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing seriesConsulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden ... Read more

    $13.00 USD