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The Smart Advertising Book

How to deliver advertising that grows your brand

by Dan White ...

Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media and how to create effective content. A lot of advertising is ill-chosen and poorly executed; understanding how to harness its potential provides strong competitive advantage. This book offers guidance to company leaders, ... Read more

$8.99 USD or Free with Kobo Plus

Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media and how to create effective content. A lot of advertising is ill-chosen and poorly executed; understanding how to harness its potential provides strong competitive advantage. This book offers guidance to company leaders,
... Read more
The Soft Skills Book

The key difference to becoming highly effective and valued

by Dan White ...

Soft skills are the skills that enable you to fit in at a workplace. They relate to your personality, attitude, flexibility, motivation, and social and emotional intelligence. Soft skills are often underestimated, yet they can be the key difference to you becoming truly effective and seen as a valued member of the team or company. In this practical and savvy guide, Dan White describes the soft ... Read more

$8.99 USD or Free with Kobo Plus

Soft skills are the skills that enable you to fit in at a workplace. They relate to your personality, attitude, flexibility, motivation, and social and emotional intelligence. Soft skills are often underestimated, yet they can be the key difference to you becoming truly effective and seen as a valued member of the team or company. In this practical and savvy guide, Dan White describes the soft
... Read more
The Cactus Eaters

How I Lost My Mind—and Almost Found Myself—on the Pacific Crest Trail

by Dan White ...

“In the well-written, laugh-out-loud, self-deprecating spirit of Bill Bryson’s A Walk In the Woods and Nora Ephron’s When Harry Met Sally, Dan White takes us along for a walk on the wild side of adventure and love. I couldn’t put it down.” —Eric Blehm, National Outdoor Book Award-winning author of The Last SeasonWhen Dan White and his girlfriend Melissa set out to hike the Pacific Crest Trail, ... Read more

$12.99 USD

“In the well-written, laugh-out-loud, self-deprecating spirit of Bill Bryson’s A Walk In the Woods and Nora Ephron’s When Harry Met Sally, Dan White takes us along for a walk on the wild side of adventure and love. I couldn’t put it down.” —Eric Blehm, National Outdoor Book Award-winning author of The Last SeasonWhen Dan White and his girlfriend Melissa set out to hike the Pacific Crest Trail,
... Read more
The Marketing Inspiration Book

100 illustrations of marketing excellence

by Dan White ...

The Marketing Inspiration Book brings together 100 of the most iconic, insightful and engaging examples of marketing brilliance. From Airbnb to Zoom, with stops along the way for the Michelin Man and the Amur Girl, this book celebrates the power of great marketing and the flashes of genius behind some of the world’s most successful brands.Over the course of a 35-year career in the marketing ... Read more

$9.49 USD or Free with Kobo Plus

The Marketing Inspiration Book brings together 100 of the most iconic, insightful and engaging examples of marketing brilliance. From Airbnb to Zoom, with stops along the way for the Michelin Man and the Amur Girl, this book celebrates the power of great marketing and the flashes of genius behind some of the world’s most successful brands.Over the course of a 35-year career in the marketing
... Read more
The Smart Marketing Book

Dan White

by Dan White ...

Series series Concise Advice
In today s complex commercial environments, marketing has become a central aspect to every successful business. Businesses need flexible, effective means of gaining commercial traction by managing their relationships with audiences, stakeholders and competitors. They require effective marketing and branding that move beyond the standard forms of brand orientation and commercial interaction. New ... Read more

$9.54 USD

In today s complex commercial environments, marketing has become a central aspect to every successful business. Businesses need flexible, effective means of gaining commercial traction by managing their relationships with audiences, stakeholders and competitors. They require effective marketing and branding that move beyond the standard forms of brand orientation and commercial interaction. New
... Read more
Pick-A-Play: Little League Shortstop

by Dan White ...

A Fun and Interactive Baseball IQ Book for Kids & Young PlayersStep onto the field and take control of the game. In Pick-A-Play: Little League Shortstop, you are the shortstop for the Greenfield Cubs Little League team, and every baseball IQ choice you make can change the outcome. Will you charge a grounder or wait for the hop? Steal a base or stay put? The decisions are yours to make.This ... Read more

$0.99 USD or Free with Kobo Plus

A Fun and Interactive Baseball IQ Book for Kids & Young PlayersStep onto the field and take control of the game. In Pick-A-Play: Little League Shortstop, you are the shortstop for the Greenfield Cubs Little League team, and every baseball IQ choice you make can change the outcome. Will you charge a grounder or wait for the hop? Steal a base or stay put? The decisions are yours to make.This
... Read more
The Smart Marketing Book

The definitive guide to effective marketing strategies

by Dan White ...

The Smart Marketing Book is a handbook for modern marketing. It provides practical, evidence-based advice and inspiration on all aspects of marketing from business, brand and innovation strategy through to communications, sales promotion and customer experience. It contains no waffle nor jargon - just clear explanations and unique frameworks and visualisations that make sophisticated ideas easy to ... Read more

$9.49 USD or Free with Kobo Plus

The Smart Marketing Book is a handbook for modern marketing. It provides practical, evidence-based advice and inspiration on all aspects of marketing from business, brand and innovation strategy through to communications, sales promotion and customer experience. It contains no waffle nor jargon - just clear explanations and unique frameworks and visualisations that make sophisticated ideas easy to
... Read more
The Soft Skills Book

The key difference to becoming highly effective and valued

by Dan White ...

Soft skills are the skills that enable you to fit in at a workplace. They relate to your personality, attitude, flexibility, motivation, and social and emotional intelligence. Soft skills are often underestimated, yet they can be the key difference to you becoming truly effective and seen as a valued member of the team or company. In this practical and savvy guide, Dan White describes the soft ... Read more

$9.99 USD or Free with Kobo Plus

Soft skills are the skills that enable you to fit in at a workplace. They relate to your personality, attitude, flexibility, motivation, and social and emotional intelligence. Soft skills are often underestimated, yet they can be the key difference to you becoming truly effective and seen as a valued member of the team or company. In this practical and savvy guide, Dan White describes the soft
... Read more
The Smart Branding Book

How to build a profitable and resilient brand

by Dan White ...

Most businesses today can readily access the required technology and talent to match competitors’ innovations and ideas quickly, making products and services similar to one another. In the modern business environment, companies instead need to build brands that consumers recognize and trust if they’re looking for sustainable, profitable growth. This book presents in a concise fashion the latest ... Read more

$12.49 USD or Free with Kobo Plus

Most businesses today can readily access the required technology and talent to match competitors’ innovations and ideas quickly, making products and services similar to one another. In the modern business environment, companies instead need to build brands that consumers recognize and trust if they’re looking for sustainable, profitable growth. This book presents in a concise fashion the latest
... Read more
The Hotel Adventure

Dan's Adventure with the Hotel Guest

by Dan White ...

Series series The Adventure Series

$0.73 USD
Subterranean

Why the Future of the Church is Rootedness

by Dan White Jr., David E. Fitch ...

The landscape of Christian spirituality in the West is no longer lush with green grass and wild flowers blooming. Instead, across the country we find dry terrain where churches no longer can expect interested seekers--yet most of our solutions for addressing this predicament link to anxiety around our performance and personality. Rather than going back to the boardroom to cook up new techniques ... Read more

$17.99 USD or Free with Kobo Plus

The landscape of Christian spirituality in the West is no longer lush with green grass and wild flowers blooming. Instead, across the country we find dry terrain where churches no longer can expect interested seekers--yet most of our solutions for addressing this predicament link to anxiety around our performance and personality. Rather than going back to the boardroom to cook up new techniques
... Read more
Love over Fear

Facing Monsters, Befriending Enemies, and Healing Our Polarized World

by Dan White Jr. ...

Aren’t Christians Supposed to Be the Loving Ones?Whether it’s the news, social media, or well-intentioned friends, we’re told daily to fear "others." We fear strangers, neighbors, the other side of the aisle, even those who parent differently. And when we’re confronted with something that scares us, our brain sees only two options:Attack or AvoidBut either way, polarization intensifies. What if ... Read more

$9.99 USD

Aren’t Christians Supposed to Be the Loving Ones?Whether it’s the news, social media, or well-intentioned friends, we’re told daily to fear "others." We fear strangers, neighbors, the other side of the aisle, even those who parent differently. And when we’re confronted with something that scares us, our brain sees only two options:Attack or AvoidBut either way, polarization intensifies. What if
... Read more

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The Smart Advertising Book

The Soft Skills Book

The Cactus Eaters

The Marketing Inspiration Book

The Smart Marketing Book

Pick-A-Play: Little League Shortstop

The Smart Marketing Book

The Soft Skills Book

The Smart Branding Book

The Hotel Adventure

Subterranean

Love over Fear

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