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“colin egan”

Showing 1 - 12 of 12 results for “colin egan”
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  • Creating Organizational Advantage

    by Colin Egan ...
    Creating Organizational Advantage presents a critical appraisal of fashions and fads in management theory. It exposes the strategic weaknesses of change programmes such as Total Quality Management and Business Process Re-Engineering and explains why so many companies fail to become 'market-led' or 'customer-focused'. An examination of global competitive forces and the internationalization ... Read more

    $52.99 USD

  • The CIM Handbook of Strategic Marketing

    by Colin Egan, Michael Thomas ...
    The CIM Handbook of Strategic Marketing targets senior executives responsible for shaping and managing the company's strategic direction. The strategic dimensions of marketing management are emphasised along with the critical importance of matching the company's capabilities with genuinely attractive market sectors. The Handbook's strategic perspective and pragmatic outlook pervade the text and ... Read more

    $200.99 USD

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  • Harvard Business Review on Finding & Keeping the Best People

    by Harvard Business Review ...
    Is your company's top talent jumping ship as good replacements become harder to get?If you need the best practices and ideas for winning the race for talent--but don't have time to find them--this book is for you. Here are 11 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:- Look for good people in all the right places- Interview more effectively- ... Read more

    $17.99 USD or Free with Kobo Plus

  • Beyond Budgeting

    How Managers Can Break Free from the Annual Performance Trap

    by Jeremy Hope, Robin Fraser ...
    The traditional annual budgeting process--characterized by fixed targets and performance incentives--is time consuming, overcentralized, and outdated. Worse, it often causes dysfunctional and unethical managerial behavior. Based on an intensive, international study into pioneering companies, Beyond Budgeting offers an alternative, coherent management model that overcomes the limitations of ... Read more

    $27.99 USD or Free with Kobo Plus

  • Change

    How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times

    by John P. Kotter, Vanessa Akhtar, Gaurav Gupta ...
    Transform your organization with speed and efficiency using this insightful new resourceIncremental improvement is no longer sufficient in helping organizations navigate the complexity, uncertainty and volatility of today's world. In Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times, authors John P. Kotter, Vanessa Akhtar, and Gaurav Gupta explore how to ... Read more

    Was $18.00 USD Now $13.00 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Private Label: Turning the Retail Brand Threat Into Your Biggest

    by Keith Lincoln ...
    Private labels, also known as "store brands" or "house brands," have long been associated with inexpensive name-brand knockoffs.  In recent years, however, retailers have begun marketing higher-quality products under their private labels.  The result has been a huge increase in the market share of private label brands.  Of every $100 spent around the world, $17 is spent on a private label.   The ... Read more

    $28.79 USD

  • Making Strategy Work

    Leading Effective Execution and Change

    by Lawrence Hrebiniak ...
    Without effective execution, no business strategy can succeed. This second edition delivers a powerful framework every leader can use to overcome the obstacles to successfully deploying business strategy. In this book, leading consultant and Wharton professor Lawrence Hrebiniak offers a comprehensive, disciplined process model for making strategy work in the real world. Drawing on his unsurpassed ... Read more

    $43.19 USD

  • Marketing Strategy and Competitive Positioning

    by Graham Hooley, Nigel Piercy, Brigitte Nicoulaud, John Rudd, Nick Lee ...
    For undergraduate and postgraduate students taking modules in Marketing Strategy, Marketing Management and Strategic Marketing Management.Understand and formulate rigorous marketing strategies and differential advantage in today’s marketplaceMarketing Strategy and Competitive Positioning, 7th Edition, by Hooley, Nicoulaud, Rudd and Lee provides a deep understanding of the process of developing and ... Read more

    $41.99 USD

  • The Accountable Leader

    Developing Effective Leadership Through Managerial Accountability

    by Brian Dive ...
    The Accountable Leader is centred around three themes - leadership, accountability and organizational structure, and explores what it means for managers to be held to account at all levels in an organization. It will show that most leadership related problems arise from the ineffectiveness of organisational structures that lack accountable jobs.Complete with case study material and international ... Read more

    $35.99 USD

  • Built to Change

    How to Achieve Sustained Organizational Effectiveness

    by Edward E. Lawler III, Christopher G. Worley ...
    In this groundbreaking book, organizational effectiveness experts Edward Lawler and Christopher Worley show how organizations can be “built to change” so they can last and succeed in today’s global economy. Instead of striving to create a highly reliable Swiss watch that consistently produces the same behavior, they argue organizations need to be designed in ways that stimulate and facilitate ... Read more

    $19.00 USD

  • Marketing the Professional Services Firm

    Applying the Principles and the Science of Marketing to the Professions

    by Laurie Young ...
    Professional services are estimated to be worth up to $700 billion worldwide, but as the market matures there is an urgent need for new marketing thinking for global players or small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is at once accessible and compelling. With case studies from a range of ... Read more

    $59.00 USD

  • Reinventing Management

    Smarter Choices for Getting Work Done

    by Julian Birkinshaw ...
    The recent economic crisis was not just caused by a failure of regulation or economic policy; it was a story of the failure of management in a fundamental sense—a deeply flawed approach to management that encouraged bankers to pursue opportunities without regard for their long-term consequences, and to put their own interests ahead of those of their employers and their shareholders.And looking ... Read more

    $34.95 USD