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christopher morace

Showing 1 - 12 of 12 results for “christopher morace
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  • Transform: How Leading Companies are Winning with Disruptive Social Technology

    Transform . . . or Be Left BehindCreate unprecedented business value with social technologiesChief Strategy Officer at Jive Software, Christopher Morace was one of the first people to arrive at the intersection of social technology and business strategy. He has overseen more than 800 deployments of social technology in major corporations. A true pioneer of what is arguably the most important ... Read more

    $19.49 USD

  • Audiobook

    Transform

    How Leading Companies are Winning with Disruptive Social Technology

    Unabridged

    7 hours 13 min

    Transform . . . or Be Left Behind Create unprecedented business value with social technologiesChief Strategy Officer at Jive Software, Christopher Morace was one of the first people to arrive at the intersection of social technology and business strategy. He has overseen more than 800 deployments of social technology in major corporations. A true pioneer of what is arguably the most important ... Read more

    $19.99 USD

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    With so many customers taking to the web for information, every business needs to have an online presence, especially a small business. However, a simple website won’t suffice and each enterprise has to properly connect with customers to build and nurture a relationship that will ensure their devotion to the brand. This is where Nathalie Nahai, The Web Psychologist, steps in.Nahai expertly draws ... Read more

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  • When Digital Becomes Human

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    WINNER: CMI Management Book of the Year Awards 2016 - Commuter's Read CategoryIn an age when customers have access to vast amounts of data about a company, its product and its competitors, customer experience becomes increasingly important as a sustainable source of competitive advantage. But success doesn't just rely on digital engagement and excellence, but also on combining a digital-first ... Read more

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  • Customer Experience 3.0

    High-Profit Strategies in the Age of Techno Service

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  • Achieve Sales Excellence

    The 7 Customer Rules for Becoming the New Sales Professional

    Increase your business’s sales with these seven essential practices salespeople and organizations must embrace to thrive in today’s competitive marketplace.Companies today are struggling to find the one thing that matters in today’s competitive marketplace. Price? Quality? Innovative product features?While all of the above factors certainly influence a customer’s buying decision, none of them is ... Read more

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  • Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter To You

    by John Hall ...
    A game-changing framework for staying top of mind with your audience―from the No. 1 company dominating content marketingWhat do many successful businesses and leaders have in common? They’re the first names that come to mind when people think about their particular industries. How do you achieve this level of trust that influences people to think of you in the right way at the right time? By ... Read more

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  • Highly Recommended: Harnessing the Power of Word of Mouth and Social Media to Build Your Brand and Your Business

    by Paul M. Rand ...
    Reach more customers and grow your business with today’s most powerful marketing tool: Word-of-MouthHighly Recommended shows the impact of customer recommendations on businesses--transforming how people buy, how you reach customers, how you improve products, and ultimately how you can grow your company by leveraging the power of recommendations. It explains why word-of-mouth recommendations are ... Read more

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  • A Crowdfunder's Strategy Guide

    Build a Better Business by Building Community

    More Than MoneyJamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $3.2 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community ... Read more

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  • Mobile Influence

    The New Power of the Consumer

    by Chuck Martin ...
    The explosion of mobile access across the globe has shaken the foundations of the traditional sales funnel, and businesses are scrambling to adapt and find new ways to tap into the market. For all their effort, many have failed to realize that the issue is not how to reach the customer where they are, but where they are going and their mindset at the moment. With the staggering growth in the use ... Read more

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    Content Marketing in the Age of the Educated Consumer

    The world needs more storytellers.Storytelling is an inherently innovative activity.When organizations find their best stories and tell them to the world, they’re not only building a reputation, they're flexing the same muscles that allow them to pivot quickly around crisis or opportunity, and solve problems more creatively.For individuals, crafting stories is the primary way we can make sense of ... Read more

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  • Magnetic

    The Art of Attracting Business

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    Magnetic: The Art of Attracting Business is a look at how consistently successful businesses are able to attract a steady and ever-increasing flow of customers. This innovative text examines a range of simple, powerful strategies that businesses of any size or type can use to attract new customers. The key is to do those things that harness the power of the single most important factor in buying ... Read more

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