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carol broadbent

Showing 1 - 12 of 12 results for “carol broadbent
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  • The Ultimate Start-Up Guide

    Marketing Lessons, War Stories, and Hard-Won Advice from Leading Venture Capitalists and Angel Investors

    Most start-ups fail.And they die remarkably young: The typical start-up lasts 20 months and burns through $1.3 million in financing before closing its doors.So what's the formula for success for those start-ups that make it through the early trials, leveraging their early success into either getting acquired or issuing an IPO (initial public offering)? What are the lessons that first-time ... Read more

    $13.09 USD

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  • Great Ceos Are Lazy

    How Exceptional Ceos Do More in Less Time

    How do the really exceptional CEOs get more done in less time than everyone else? What is their technique for getting their work done while still having the time to spend pursuing hobbies and spending quality time with their friends and family? The truth is that great and lazy CEOs know a secret when it comes to time management. Rather than spending a little time on a lot of things, the best CEOs ... Read more

    $7.99 USD or Free with Kobo Plus

  • High Growth Handbook

    Scaling startups from 10 to 10,000 people

    by Elad Gil ...
    High Growth Handbook is the playbook for growing your startup into a global brand.Global technology executive, serial entrepreneur, and angel investor Elad Gil has worked with high-growth tech companies including Airbnb, Twitter, Google, Stripe, and Square as they’ve grown from small companies into global enterprises.Across all of these breakout companies, Gil has identified a set of common ... Read more

    Was $15.00 USD Now $9.99 USD or Free with Kobo Plus

  • MEDDICC

    The ultimate guide to staying one step ahead in the complex sale

    by Andy Whyte ...
    What do the world's most successful enterprise sales teams have in common? They rely on MEDDICC to make their sales process predictable and efficient.MEDDIC with one C was initially created by Dick Dunkel in 1996 when he was at PTC. Since then MEDDIC has evolved to be better known as MEDDICC or MEDDPICC and has proliferated across the world being the go-to choice for elite enterprise sales ... Read more

    $9.99 USD or Free with Kobo Plus

  • Product Management For Dummies

    Your one-stop guide to becoming a product management prodigyProduct management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into ... Read more

    $17.00 USD

  • HBR Guide to Building Your Business Case (HBR Guide Series)

    by Raymond Sheen ...
    Series series HBR Guide
    Get your idea off the ground.You’ve got a great idea that will increase revenue or boost productivity—but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea’s value. That’s not always easy: Maybe you’re not sure what kind of data your stakeholders will trust. Or perhaps you’re intimidated by number crunching.The HBR Guide to Building Your ... Read more

    $15.99 USD or Free with Kobo Plus

  • One Simple Idea for Startups and Entrepreneurs: Live Your Dreams and Create Your Own Profitable Company

    by Stephen Key ...
    From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller One Simple IdeaStephen Key is back, and he’s delivering a proven, straightforward process for starting, growing, and running a business—without the need for an MBA or millions of dollars in funding.Key draws on his own experience as a billion-dollar inventor to offer ... Read more

    $24.49 USD

  • Subscribed

    Why the Subscription Model Will Be Your Company's Future - and What to Do About It

    A USA Today bestseller! Companies like Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning.Subscription companies are growing nine times faster than the S&P 500. Why? Because unlike product companies, subscription companies know their customers. A happy subscriber base is the ultimate ... Read more

    $13.99 USD

  • Six-Figure Freelancer

    How to Find, Price and Manage Corporate Writing Assignments

    by Paul Lima ...
    Six-Figure Freelancer: How to Find, Price, and Manage Corporate Writing Assignments - Revised & Improved! With more ideas, more detail, more examples, more inspiration and more exercises to get you started and keep you going!Paul Lima was a busy technology freelance writer, earning a six-figure income, during the dot-com boom. When it went bust, so did many of his Information Technology corporate ... Read more

    $0.99 USD or Free with Kobo Plus

  • Managing Projects (HBR 20-Minute Manager Series)

    Series series 20-Minute Manager
    Master the basics of project management.You've been asked to manage a key project—or perhaps you've volunteered for an assignment that could advance your career. So how do you make sure the project succeeds? Managing Projects walks you quickly through the basics, including:Drawing up a realistic schedule and project planMonitoring key tasks and benchmarksCommunicating with stakeholdersBringing th. ... Read more

    $10.69 USD or Free with Kobo Plus

  • The Customer Centricity Playbook

    Implement a Winning Strategy Driven by Customer Lifetime Value

    ***2019 AXIOM BUSINESS BOOK AWARD WINNERFeatured in* Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers "actionable insights to drive immediate value," according to Neil Hoyne, Head of Customer Analytics and Chief Analytics Evangelist, Google.**How did global gaming company Electronic Arts go from being named "Worst Company in America" to clearing a billion ... Read more

    $14.99 USD

  • The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

    How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave

    Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and TargetMore and more companies are concluding that the potential rewards of subscription-based products and services are worth the risk of radically changing their business models. They’re correct. The Membership Economy is here and it’s here to stay—and if you want to ... Read more

    $22.39 USD