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bruce mccarthy

Showing 1 - 12 of 12 results for “bruce mccarthy
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  • Product Roadmaps Relaunched

    A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy.This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and ... Read more

    $30.99 USD

  • Headache Prevention Tactics

    Stop Headaches Dead In Their Tracks

    Headaches are a common yet often debilitating issue that can significantly impact your quality of life. "Headache Prevention Tactics" offers a thorough exploration of the various factors that contribute to headaches and provides practical strategies to manage and prevent them. This book covers essential topics such as hydration, dietary triggers, caffeine, and stress. Each chapter delves into the ... Read more

    $13.69 USD

  • Aligned

    Stakeholder Management for Product Leaders

    Product management naturally incorporates empathy, psychology, and thinking outside the box in pursuit of the best design for products. But how often do you apply those same skills to your relationships with people in your company?By breaking the art of stakeholder management into simple lessons and frameworks, this practical book shows product managers how to manage the crucial relationships that ... Read more

    $30.99 USD

  • Audiobook

    Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty

    Newly adapted for audiobook listeners.

    Unabridged

    6 hours 41 min

    A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and ... Read more

    $24.99 USD or Free with Kobo Plus

  • Audiobook

    Product Roadmaps Relaunched

    How to Set Direction while Embracing Uncertainty

    Unabridged

    6 hours 41 min

    A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy.This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and ... Read more

    $19.99 USD

  • Audiobook

    Aligned

    Stakeholder Management for Product Leaders

    Narrated by April Doty ...

    Unabridged

    10 hours 36 min

    Product management naturally incorporates empathy, psychology, and thinking outside the box in pursuit of the best design for products. But how often do you apply those same skills to your relationships with people in your company?By breaking the art of stakeholder management into simple lessons and frameworks, this practical book shows product managers how to manage the crucial relationships that ... Read more

    $19.99 USD

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  • Audiobook

    Product Leadership

    How Top Product Managers Launch Awesome Products and Build Successful Teams

    Unabridged

    7 hours 41 min

    In today's lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it's rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don't?This ... Read more

    $19.99 USD

  • Audiobook

    User Story Mapping

    Discover the Whole Story, Build the Right Product

    by Jeff Patton ...
    Narrated by Roy McCrerey ...

    Unabridged

    8 hours 19 min

    User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features.Author Jeff Patton shows you how changeable story maps enable your team to hold better ... Read more

    $19.99 USD

  • Audiobook

    Escaping the Build Trap

    How Effective Product Management Creates Real Value

    by Melissa Perri ...
    Narrated by Erin deWard ...

    Unabridged

    6 hours 44 min

    To stay competitive in today's market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer's needs.In this book, Melissa Perri explains how laying the foundation for great product management can ... Read more

    $15.99 USD

  • Audiobook

    EMPOWERED

    Ordinary People, Extraordinary Products

    by Marty Cagan ...
    Narrated by Marty Cagan ...

    Unabridged

    11 hours 9 min

    What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation?Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their ... Read more

    $19.99 USD

  • Audiobook

    Org Design for Design Orgs

    Building and Managing In-House Design Teams

    Narrated by TJ Johnson ...

    Unabridged

    5 hours 57 min

    Design has become the key link between users and today's complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/experience design teams at unprecedented rates, but many of them don't understand how to get the most ... Read more

    $19.99 USD

  • Audiobook

    The Lean Product Playbook

    How to Innovate with Minimum Viable Products and Rapid Customer Feedback

    by Dan Olsen ...
    Narrated by Walter Dixon ...

    Unabridged

    9 hours 54 min

    The missing manual on how to apply Lean Startup to build products that customers loveThe Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step ... Read more

    $29.99 USD