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“brian lawley”

Showing 1 - 5 of 5 results for “brian lawley”
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  • The Phenomenal Product Manager

    by Brian Lawley ...
    Product management is one of the most dynamic and exciting careers around. Yet many product managers find themselves frustrated because of the unique challenges it presents. There are many books on the mechanics and core principles of product management, such as how to gather and write requirements, build roadmaps and perform other tasks. But there is no book that tells you the rest of the story - ... Read more

    $11.59 USD

  • 42 Rules of Product Management (2nd Edition)

    Learn the Rules of Product Management from Leading Experts around the World

    by Brian Lawley, Greg Cohen ...
    Series series Super Star Press
    '42 Rules of Product Management (2nd Edition)' is a collection of product management wisdom from forty experts from around the world. The goal of this book is to expose you to the wisdom and knowledge from a group of the world's leading product management experts. Among the contributors, there are leading authors, professors, CEOs and vice presidents, bloggers, consultants, trainers, and even a ... Read more

    $11.59 USD

  • 42 Rules of Product Marketing

    by Phil Burton, Gary Parker, Brian Lawley ...
    42 Rules of Product Marketing is a collection of product marketing wisdom and insights from forty-two experts from around the world. This book will expose you to the experience and knowledge of a group of the world's leading product marketing experts with a range of perspectives in both consumer and business markets.In this book, youll learn ways to:Craft the right positioning and messaging for ... Read more

    $11.59 USD

  • Product Management For Dummies

    by Brian Lawley, Pamela Schure ...
    Your one-stop guide to becoming a product management prodigyProduct management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into ... Read more

    $17.00 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Audiobook

    Product Management For Dummies

    by Brian Lawley, Pamela Schure ...
    Narrated by Chris Sorensen ...

    Unabridged

    12 hours 55 min

    Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the ... Read more

    $24.99 USD

    Also available as: eBook

    Also available as: eBook