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Showing 1 - 12 of 12 results for “angeline close scheinbaum”
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  • Online Consumer Behavior

    Theory and Research in Social Media, Advertising and E-tail

    Edited by Angeline Close Scheinbaum ...
    Series series Marketing and Consumer Psychology Series
    Social media (e.g., Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and advertisers behave. It is crucial to understand how consumers think, feel and act regarding social media, online advertising, and online shopping. Business practitioners, students and marketers are trying to understand online consumer experiences that help instill brand loyalty. This book is one of the ... Read more

    $57.99 USD

  • Corporate Cancel Culture and Brand Boycotts

    The Dark Side of Social Media for Brands

    Edited by Angeline Close Scheinbaum ...
    This topical book examines and tests the complexities of unintended consequences of social media that often impact brands and companies from both an economic and a reputational lens. This book introduces the term “corporate cancel culture,” highlighting the growing trend among customers to leverage social media to communicate their grievances with companies. This book reports challenges of social ... Read more

    $69.99 USD

  • The Darker Side of Social Media

    Consumer Psychology and Mental Health

    Edited by Angeline Close Scheinbaum ...
    The Darker Side of Social Media: Consumer Psychology and Mental Health takes a research-based, scientific approach to examining problematic issues and outcomes that are related to social media use by consumers. Now in its second edition, it relies on psychological theories to help explain or predict problematic online behavior within the social media landscape through the lens of mental health ... Read more

    $65.99 USD

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  • Life in Media

    A Global Introduction to Media Studies

    by Mark Deuze ...
    A new way to teach media studies that centers students’ lived experiences and diverse perspectives from around the world.From the intimate to the mundane, most aspects of our lives—how we learn, love, work, and play—take place in media. Taking an expansive, global perspective, this introductory textbook covers what it means to live in, rather than with, media. Mark Deuze focuses on the lived ... Read more

    $44.99 USD

  • Well-Being and Creative Careers

    What Makes You Happy Can Also Make You Sick

    by Mark Deuze ...
    Series series Global Health Humanities
    The media and creative industries thrive on passion, but that passion often comes at a cost. Behind the glamour of journalism, filmmaking, games, music, advertising and online content creation lies a growing crisis – one of burnout, anxiety, substance abuse and exhaustion. Why do so many creative professionals report feeling both deeply fulfilled and profoundly unwell?Mark Deuze investigates the ... Read more

    $23.79 USD

  • Esports and the Media

    Challenges and Expectations in a Multi-Screen Society

    Edited by Angel Torres-Toukoumidis ...
    Series series Routledge Focus on Digital Media and Culture
    This book takes a multidisciplinary approach to the question of esports and their role in society. A diverse group of authors tackle the impact of esports and the ways in which it has grown within the entertainment industry around the world.Chapters offer a coherent response to the following questions: What role do esports play in the entertainment industry? What communication skills can be ... Read more

    Free

  • Managing Cultural Diversity in Technical Professions

    by Lionel Laroche ...
    'Managing Cultural Diversity in Technical Professions' provides managers of technical professionals with clear and tested strategies to improve communication and increase productivity among culturally diverse technical professionals, teams, and departments.Dr. Laroche outlines the differences in education and training, career expectations, communication styles, and management expectations in ... Read more

    $106.99 USD

  • Advancing Crisis Communication Effectiveness

    Integrating Public Relations Scholarship with Practice

    Edited by Yan Jin, Bryan H. Reber, Glen J. Nowak ...
    Series series Routledge Research in Public Relations
    Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences. This book brings crisis and public relations scholars together with practicing professionals to integrate academic theories and research with the knowledge and lessons learned on the ... Read more

    $61.99 USD

  • Knowledge Management and Challenges in Education

    by Sharaf Rehman ...
    A collection of essays about sharing knowledge in a society, in a classroom, in interpersonal relationships, and in advertising. The essays in this collection are strung together on the thread of “sharing of knowledge”. Sharing, as in imparting knowledge in a formal classroom setting; sharing as in disseminating information to large populations in a society. ... Read more

    Free

  • The Psychology of Silicon Valley

    Ethical Threats and Emotional Unintelligence in the Tech Industry

    by Katy Cook ...
    Misinformation. Job displacement. Information overload. Economic inequality. Digital addiction. The breakdown of democracy, civility, and truth itself.This open access book explores the conscious and unconscious norms, values, and characteristics that drive behaviors within the high-tech capital of the world, Silicon Valley, and the sector it represents. In an era where the reach and influence of ... Read more

    Free

  • Radical Solutions and Open Science

    An Open Approach to Boost Higher Education

    Edited by Daniel Burgos ...
    Series series Education (R0)
    This open access book presents how Open Science is a powerful tool to boost Higher Education. The book introduces the reader into Open Access, Open Technology, Open Data, Open Research results, Open Licensing, Open Accreditation, Open Certification, Open Policy and, of course, Open Educational Resources. It brings all these key topics from major players in the field; experts that present the ... Read more

    Free

  • Abundance

    On the Experience of Living in a World of Information Plenty

    by Pablo J. Boczkowski ...
    Information overload is something that humans have dealt with for millennia. During different historical eras, massive increases in what was available to know has motivated the creation of systems for sorting, indexing, and compiling information as well as concerns that the abundance of information might cause cultural anxiety or even drive people to madness. The digital age has renewed concerns ... Read more

    $28.49 USD

    Also available as: Audiobook

    Also available as: Audiobook