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Thinking in New Boxes

A New Paradigm for Business Creativity

by Alan Iny, Luc De Brabandere ...

When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters.LIGHTERS?With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now ... Read more

$5.99 USD

Also available as: Audiobook

When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters.LIGHTERS?With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now
... Read more

Also available as: Audiobook
Audiobook

Thinking in New Boxes

A New Paradigm for Business Creativity

by Luc De Brabandere, Alan Iny ...

Narrated by Alan Iny ...

Unabridged

11 hours 1 min

When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters.LIGHTERS?With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now ... Read more

$17.50 USD

Also available as: eBook

When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters.LIGHTERS?With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now
... Read more

Also available as: eBook

Audiobook

Global Brand Power

Leveraging Branding for Long-Term Growth

by Barbara E. Kahn ...

Narrated by Rose Itzcovitz ...

Unabridged

3 hours 49 min

The branding bible for today’s globalized worldToday, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, ... Read more

$27.98 USD

Also available as: eBook

The branding bible for today’s globalized worldToday, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions,
... Read more

Also available as: eBook
Audiobook

Grit to Great

How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary

by Linda Kaplan Thaler, Robin Koval ...

Narrated by Meredith Mitchell ...

Unabridged

3 hours 52 min

It is not native intelligence or natural talent that makes people excel, say Linda Kaplan Thaler and Robin Koval--it's old-fashioned sweat equity and hard work. And that claim is backed up by new research from MacArthur Fellowship Award winner and University of Pennsylvania psychologist Angela Duckworth, among others. Not everyone is blessed with exceptional intelligence, or wins the gene lottery. ... Read more

$10.99 USD

Also available as: eBook

It is not native intelligence or natural talent that makes people excel, say Linda Kaplan Thaler and Robin Koval--it's old-fashioned sweat equity and hard work. And that claim is backed up by new research from MacArthur Fellowship Award winner and University of Pennsylvania psychologist Angela Duckworth, among others. Not everyone is blessed with exceptional intelligence, or wins the gene lottery.
... Read more

Also available as: eBook
Audiobook

The One Minute Millionaire

The Enlightened Way to Wealth

by Mark Victor Hansen, Robert G. Allen ...

Narrated by Mark Victor Hansen, Robert G. Allen ...

Unabridged

12 hours 41 min

Two mega-bestselling authors with decades of experience in teaching people how to achieve extraordinary wealth and success share their secrets.Mark Victor Hansen, cocreator of the phenomenal Chicken Soup for the Soul series, and Robert G. Allen, one of the world’s foremost financial experts, have helped thousands of people become millionaires. Now it’s your turn.Is it possible to make a million ... Read more

$19.99 USD

Also available as: eBook

Two mega-bestselling authors with decades of experience in teaching people how to achieve extraordinary wealth and success share their secrets.Mark Victor Hansen, cocreator of the phenomenal Chicken Soup for the Soul series, and Robert G. Allen, one of the world’s foremost financial experts, have helped thousands of people become millionaires. Now it’s your turn.Is it possible to make a million
... Read more

Also available as: eBook
Grit to Great

How Perseverance, Passion, and Pluck Take You from Ordinary to Extraordinary

by Linda Kaplan Thaler, Robin Koval ...

It is not native intelligence or natural talent that makes people excel, it's old-fashioned hard work, sweat equity, and determination.In Grit to Great, Linda Kaplan Thaler and Robin Koval tackle a topic that is close to their hearts, one that they feel is the real secret to their own success in their careers--and in the careers of so many people they know and have met. And that is the incredible ... Read more

$4.99 USD

Also available as: Audiobook

It is not native intelligence or natural talent that makes people excel, it's old-fashioned hard work, sweat equity, and determination.In Grit to Great, Linda Kaplan Thaler and Robin Koval tackle a topic that is close to their hearts, one that they feel is the real secret to their own success in their careers--and in the careers of so many people they know and have met. And that is the incredible
... Read more

Also available as: Audiobook
The One Minute Millionaire

The Enlightened Way to Wealth

by Mark Victor Hansen, Robert G. Allen ...

Two mega-bestselling authors with decades of experience in teaching people how to achieve extraordinary wealth and success share their secrets.Mark Victor Hansen, cocreator of the phenomenal Chicken Soup for the Soul series, and Robert G. Allen, one of the world’s foremost financial experts, have helped thousands of people become millionaires. Now it’s your turn.Is it possible to make a million ... Read more

$14.99 USD

Also available as: Audiobooks

Two mega-bestselling authors with decades of experience in teaching people how to achieve extraordinary wealth and success share their secrets.Mark Victor Hansen, cocreator of the phenomenal Chicken Soup for the Soul series, and Robert G. Allen, one of the world’s foremost financial experts, have helped thousands of people become millionaires. Now it’s your turn.Is it possible to make a million
... Read more

Also available as: Audiobooks
Thinkertoys

A Handbook of Creative-Thinking Techniques

by Michael Michalko ...

Rethink the Way You ThinkIn hindsight, every great idea seems obvious. But how can you be the person who comes up with those ideas?In this revised and expanded edition of his groundbreaking Thinkertoys, creativity expert Michael Michalko reveals life-changing tools that will help you think like a genius. From the linear to the intuitive, this comprehensive handbook details ingenious creative ... Read more

$10.99 USD

Also available as: Audiobook

Rethink the Way You ThinkIn hindsight, every great idea seems obvious. But how can you be the person who comes up with those ideas?In this revised and expanded edition of his groundbreaking Thinkertoys, creativity expert Michael Michalko reveals life-changing tools that will help you think like a genius. From the linear to the intuitive, this comprehensive handbook details ingenious creative
... Read more

Also available as: Audiobook
Grit

How to Keep Going When You Want to Give Up

by Martin Meadows ...

Tempted to Give Up? Here’s How to Keep GoingIf you browse through the interviews with some of the most successful people on Earth, you’ll find one common piece of advice shared by virtually all of them:They never give up on their big goals.Research shows that grit is a better predictor for success than any other factor. The ability to keep going despite setbacks is more important than your IQ, ... Read more

$3.99 USD

Tempted to Give Up? Here’s How to Keep GoingIf you browse through the interviews with some of the most successful people on Earth, you’ll find one common piece of advice shared by virtually all of them:They never give up on their big goals.Research shows that grit is a better predictor for success than any other factor. The ability to keep going despite setbacks is more important than your IQ,
... Read more
Contagious

Why Things Catch On

by Jonah Berger ...

The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk ... Read more

$13.99 USD

Also available as: Audiobook

The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk
... Read more

Also available as: Audiobook
Scaling Up Excellence

Getting to More Without Settling for Less

by Robert I. Sutton, Huggy Rao ...

**Wall Street Journal Bestseller"The pick of 2014's management books." –Andrew Hill, Financial Times"One of the top business books of the year." –Harvey Schacter, The Globe and MailBestselling author, Robert Sutton and Stanford colleague, Huggy Rao tackle a challenge that determines every organization’s success: how to scale up farther, faster, and more effectively as an organization grows.* ... Read more

$6.99 USD

Also available as: Audiobook

**Wall Street Journal Bestseller"The pick of 2014's management books." –Andrew Hill, Financial Times"One of the top business books of the year." –Harvey Schacter, The Globe and MailBestselling author, Robert Sutton and Stanford colleague, Huggy Rao tackle a challenge that determines every organization’s success: how to scale up farther, faster, and more effectively as an organization grows.*
... Read more

Also available as: Audiobook
Unthink

Rediscover Your Creative Genius

by Erik Wahl ...

In the tradition of A Whole New Mind and The War of Art, graffiti artist and corporate thought leader, Erik Wahl explores the power of creativity to achieve superior performance.Somehow we’ve come to believe that creativity is reserved for the chosen few: the poets, the painters, the writers. The truth is creativity is in all of us and re-discovering it is the key to unlocking your fullest ... Read more

$7.99 USD

Also available as: Audiobook

In the tradition of A Whole New Mind and The War of Art, graffiti artist and corporate thought leader, Erik Wahl explores the power of creativity to achieve superior performance.Somehow we’ve come to believe that creativity is reserved for the chosen few: the poets, the painters, the writers. The truth is creativity is in all of us and re-discovering it is the key to unlocking your fullest
... Read more

Also available as: Audiobook

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Thinking in New Boxes

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Global Brand Power

Grit to Great

The One Minute Millionaire

Grit to Great

The One Minute Millionaire

Thinkertoys

Grit

Contagious

Scaling Up Excellence

Unthink

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