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Showing 1 - 12 of 13 results for “aaron ct smith”
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  • The Psychology of Sports Fans

    by Aaron C.T. Smith ...
    Series series The Psychology of Everything
    Why are so many people committed to sports? Why are they so committed? Why do fans remain loyal when this seems illogical and counter-intuitive?The Psychology of Sports Fans explains the intricate psychological foundations of sports fandom, exploring why sports hold such emotional power across cultures and demographics. This book uncovers how sports provide meaning, identity, and community, making ... Read more

    $19.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Philosophies of Organizational Change

    Frameworks and Mindsets for Leading Change, Third Edition

    by Aaron C.T. Smith, James Skinner, Daniel Read ...
    This thoroughly updated third edition provides fresh insights into how and why organizations change, and why attempts to implement change commonly fall short. The authors explore the topic through contemporary perspectives such as hybrid work models, digital transformation, sustainability and diversity, equity and inclusion.Rather than promoting one single formula, the book presents 13 distinct ... Read more

    $35.99 USD

  • The Value of Sport

    Insights

    by Bob Stewart, Aaron C.T. Smith ...
    Series series Sport Business Insights
    This concise and thought-provoking book examines the myths and realities surrounding the value of sport. It asks a fundamental question: what is it about sport that leads to grand claims about its supposed capacity to do so many good things for society?Examining the evidence from sport around the world, at all levels, the book challenges the commonly held, uncritical assumptions about the value of ... Read more

    $31.99 USD

  • Research Methods for Sport Management

    by James Skinner, Aaron C.T. Smith, Daniel Read, Lauren M. Burch, Jacqueline Mueller ...
    Series series Foundations of Sport Management
    Now in a fully revised and updated second edition, Research Methods for Sport Management provides a complete introduction to qualitative, quantitative, and mixed methods for sport management students and practitioners.Full of real-world case studies, data, and examples, and including international perspectives throughout this book to help the reader understand the challenges of research in ... Read more

    $74.99 USD

  • Introduction to Sport Marketing

    by Aaron C.T. Smith, Constantino Stavros, James Skinner, Andrea N. Geurin, Lauren M. Burch ...
    Series series Sport Management Series
    Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need.Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text ... Read more

    $77.99 USD

  • WADA, the World Anti-Doping Agency

    A Multi-Level Legitimacy Analysis

    by Daniel Read, James Skinner, Daniel Lock, Aaron C.T. Smith ...
    Series series Routledge Research in Sport and Corruption
    Examining the legitimacy of the World Anti-Doping Agency, this book offers a critical analysis of the anti-doping system and the social and behavioural processes that shape policy, asking why the current system is failing.Featuring in-depth, contemporary case studies from around the world, including the whereabouts system; Lance Armstrong; therapeutic use exemptions; the Essendon Bombers; ... Read more

    $57.99 USD

  • Qualitative Research in Sport Management

    by James Skinner, Allan Edwards, Aaron C.T. Smith ...
    Good qualitative research can help sport management researchers and industry professionals solve difficult problems and better understand their organisations, stakeholders and performance. Now in a fully revised and extended new edition, this book is a user-friendly introduction to qualitative methods in sport management. Covering the full research process from research planning to reporting ... Read more

    $68.99 USD

  • Fostering Innovative Cultures in Sport

    Leadership, Innovation and Change

    by James Skinner, Aaron C. T. Smith, Steve Swanson ...
    Series series Business and Management (R0)
    Analysing the trends that are emerging in sport enterprises such as advancements in technology and social media, the authors of this illuminating book tackle the issue of how to create new opportunities in such a changing industry. Providing valuable reading for sports business scholars, this book draws on examples from inventive companies as well as inspirational sports leaders and illustrates ... Read more

    $134.99 USD

  • Cognitive Mechanisms of Belief Change

    by Aaron C. T. Smith ...
    Series series Behavioral Science and Psychology (R0)
    Belief change lies at the heart of all human aspirations. From career progression, weight loss, spiritual commitment, and ideological passion, to love, grief, war, identity, and sport, beliefs guide our lives and to a great extent, determine our success, satisfaction and happiness. Cognitive Mechanisms of Belief Change is relevant to anyone interested in the machinations of how this occurs. It ... Read more

    $62.99 USD

  • Sport Branding Insights

    by Constantino Stavros, Aaron C.T. Smith ...
    Series series Sport Business Insights
    In a sporting world dominated by media and money, an understanding of sport branding is an essential skill for any sport manager. Success means being able to ‘brand’ – and therefore differentiate – a sport club, player, code, or event in a highly competitive entertainment market. For anyone seeking to understand or manage sport, this book offers an immediate and salient insight into the complex ... Read more

    $31.99 USD

  • Brand Fans

    Lessons from the World's Greatest Sporting Brands

    by Aaron C.T. Smith, Constantino Stavros, Kate Westberg ...
    Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport’s leading brands. Based on the transferable lessons that emanate from these practices, Brand Fans explores and illuminates how firms can cultivate connected fans and lifelong advocates, ... Read more

    $134.09 USD

  • Reinventing Innovation

    Designing the Dual Organization

    by Aaron C. T. Smith, Fiona Sutherland, David H. Gilbert ...
    Series series Business and Management (R0)
    Based on research findings and detailed, original cases, this book charts the new innovation imperative, where organizations must deliver on dual goals: an efficient return on current operations, and a burgeoning pipeline of new products. It argues that the two pursuits cannot be achieved through a bland compromise, or by switching priorities back and forth. Only a ‘dual’ organization capable of ... Read more

    $53.99 USD